We can't achieve a good user experience by just asking users what they want. We need to work with them to find out what they need with prototypes that feel real. Or, better yet, by delivering features and observing users as they use them.
That's why we offer training courses with a lot of practical relevance, in which we not only learn methodological skills, but also share empirical values.
Nudge — Cass Sunstein, Richard H. Thaler
The Design of Everyday Things — Donald A. Norman
Jeff Patton & Associates — Professional articles that help focus on a successful outcome.
How Many Test Users in a Usability Study? – „The answer is 5, except when it's not. Most arguments for using more test participants are wrong, but some tests should be bigger and some smaller.“
Why You Only Need to Test with 5 Users – „Some people think that usability is very costly and complex and that user tests should be reserved for the rare web design project with a huge budget and a lavish time schedule. Not true. The best results come from testing no more than 5 users and running as many small tests as you can afford.“
Nielsen Norman Group — Professional articles and short videos on UX and usability topics.
Design for Them Not for You – “It does not matter whether you like a design or whether you find the product easy to use. We must design for the way real customers actually behave.“
5 Users: Okay for Qual, Wrong for Quant – “The recommended sample size (the number of study participants) is very different for qualitative user testing (small N) and for quantitative research (big N). Here's why the recommendations differ.“
Future of UX — Podcast with Patricia Reiners and pioneers from the UX/Web design scene.
UI Breakfast — Podcast with Jane Portman and experts talking about UI/UX design, products and marketing.